Working with a writer and multimedia animator I was tasked with developing storyboards and graphics for two Cerner Ambulatory videos.
Oracle Health conference is a 3-day event in Kansas City. OHC offers health care education sessions, an innovative solutions gallery, and various networking opportunities. I worked closely with designers, writers and the marketing team to create the event branding, environmental design and solution gallery graphics.
Dog Dayz was a pet event promoting Westlake ACE Hardware’s niche business category “Westlake Pet Supply”.
Maestro™ solutions offer value-based care program development and implementation and aim to ease the transition to a value-based model by providing a level of experience not often found on your own. Regardless of where you are on your road to value, a strong collaborator will meet you there, aligning current payment models with your value-based care goals.
Every Spring and Fall Westlake Ace Hardware promotes seasonal products through direct mail. In the months of April, May, September and October. Each mailer highlights special items for a successful Spring or Fall season.
When I’m not designing, I have a passion for drawing and illustration. I enjoy exploring different techniques in both traditional and digital media.
Each year Westlake Ace Hardware sends a 20 page Gift Guide to preferred Ace Rewards members and a smaller folded mailer to prospect customers. Each mailer highlights seasonal gift items in a variety of department categories. The gift guide was also featured in animated social media posts and digital ads.
“The Alphabet Takes Flight” is a passion project. I illustrated a bird with each letter of the alphabet to explore color, composition and digital illustration.
Lifestyle publications is a community inspired magazine with publications across the United States. Each publication features advertisements for various local companies. These are some of the advertisements I have designed.
Westlake Commercial Holiday Lighting was a multi-channel campaign targeting B2B customers through various tactics: Direct mail, IP Targeted digital ads, instore signage, email, targeted social ads nad google paid search and sale support tools.
The campaign resulted in 10% year over year growth in gross margin.
Infographics for Associated Audiologists designed at my time at BIGSHOT Inbound.
Infographics are a fun and quick way to learn about a topic without heavy reading. One of my main responsibilities at BIGSHOT was to create custom visually engaging infographics for our clients. This is an infographic I did for JP Pest.
The American Royal is one of Kansas City’s Premier fall events where people come from all over to experience the World’s largest BBQ contest, one of the Midwest’s largest and oldest livestock exhibitions, professional rodeos, prestigious horse shows and the National Championship Saddle bred horse competition. During the year more than 270,000 people attend events at the American Royal Complex. The project was to create a campaign using various promotional materials. For my campaign I wanted to focus on the livestock/rodeo side of the event. I was inspired by vintage circus and wanted posters.